public relations

Time to (Re)Introduce Myself

I have been posting on this blog for a long time. It is one of my favorite places to spend time every week. But since it’s been a while, I thought I’d take an opportunity to tell you a little bit about myself…I’m more than just some pixels in your daily scroll. I am aContinue reading “Time to (Re)Introduce Myself”

Who is Your Ideal Reader?

During my time working in public relations, one thing was paramount: the target audience. Whether it was a health message, a consumer message, or a public affairs message, I needed to know exactly who the target of the campaign was to help craft the message and determine the best means of delivery. The options wereContinue reading “Who is Your Ideal Reader?”

5 Ways My PR Skills Helped Me Write a Novel

I grew up wanting to be a writer. It was the dream of my heart the moment I realized that the name on the front of the stories I read under the big, bold title was the name of a PERSON. A real life person whose job it was to write that story down. EachContinue reading “5 Ways My PR Skills Helped Me Write a Novel”

5 Reasons to Join the Start Your Novel Boot Camp for PR Pros

Still considering joining the Start Your Novel Boot Camp for PR Pros starting this August? Here are five reasons to say YES!: Honor your creative/dreamer side You use your creative side every day at work, whether it’s brainstorming new campaigns or finding original ways to reach your target audience or writing the perfect copy forContinue reading “5 Reasons to Join the Start Your Novel Boot Camp for PR Pros”

Start Your Novel Boot Camp for PR Pros: Your Questions Answered

I am excited to offer a Start Your Novel Boot Camp for PR Professionals who have always wanted to write a novel this August. Registration is open now until July 30th. Who is this Boot Camp for? If you are (or ever were) a public relations or communications professional who has always wanted to tryContinue reading “Start Your Novel Boot Camp for PR Pros: Your Questions Answered”

Pushing Past Your Comfort Zone to Realize Your Creative Dreams

Earlier this week we went to Washington, DC with the kids. I am not exactly a confident traveler. My anxiety tends to peak thinking with all the uncertainty around what we’ll be doing or how to get from here to there or when and where we’ll be eating. But this trip, I was totally comfortable.Continue reading “Pushing Past Your Comfort Zone to Realize Your Creative Dreams”